Character design is crucial to storytelling, and we excel at it. Let us turn your concepts into memorable characters!
What is character design?
Character design is absolutely essential to any project! Think of all the iconic figures like Hello Kitty, Homer Simpson, Sonic the Hedgehog — these characters can truly make or break an idea. They are not only a core component of animated storytelling, but also create immense opportunities for recognition. A well-crafted character has the power to grab the audience and leave a lasting impression.
Character design is often one of the very first steps in animation, serving as the foundation for the entire project. It’s crucial to explore a variety of ideas, concepts and styles during this process, as it sets the tone and direction for the story. By investing time and care into this, we ensure that every character connects with your audience and bonds well with the overall narrative.
Research shows that characters with strong design elements can increase audience engagement and retention by up to 50%, making them more memorable and relatable, which is crucial for storytelling success.
We’ve created countless characters across a wide range of styles for various projects. Need a unique character for a T-shirt? We’ve got you covered. Looking for a mascot for your band? We’re on it. Need a whole cast ensemble for your show? Leave it to us. Our expertise ensures that every character we design perfectly fits your vision and purpose!
Research indicates that brands with strong character designs can boost merchandise sales by up to 25%, as memorable characters create an emotional connection that drives consumer loyalty and purchasing decisions.
How do we get started?
The character design process begins with initial sketches and brainstorming ideas, where we explore various concepts and styles that align with the project’s vision. After sharing these sketches, we engage in a collaborative back-and-forth with our client to refine the designs, ensuring their feedback is incorporated every step of the way.
Once we finalize the character, we create a turnaround sheet, which provides detailed views from multiple angles. This guide is essential for animators and artists, as it helps them understand how to consistently portray the character in various poses and scenes.
